Capital Moves

An SEO boost to get those wealthy North London clients.

Capital Moves are a North London based small business specialising in home removals in the local area. A previous client referred me to work with Capital Moves to help them with their web presence.

The Brief

To develop Capital Moves online visibility with the introduction of a new company website and short, mid and long term SEO work to get that crucial organic traffic.

The Process

The first step in improving Capital Moves digital offering was to introduce a new, sleek company website – this is the fundamental element of any SEO work. The company site was then optimised for SEO using on-page techniques and defining focus keywords. In this case, keywords are local areas of operation.

The Result

By creating ‘local pages’ for each of the target areas of the business, then creating links to those pages from local directories and blogs, we were able to create very effective pages for natural search rankings.

Our best result: A number one listing for Primrose Hill, an affluent area of London and a key target area for my client.